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How SaaShop was born
One spring evening in 2018, our co-founders met at a get-together hosted by mutual friends and discussed the challenges small and medium-sized businesses face in finding software. Tapio Talvisalo mentioned a study showing that 30% of software vendors sold products online without providing pricing information. Companies were having trouble finding suitable software and dealing with the fragmentation of their billing processes. Kaj Seeste immediately thought, “There might be something to this!” Kaj and Tapio came up with the idea of building a portal that would consolidate all software under a single invoice. That’s how our company was born.
Our customers have achieved cost savings by avoiding duplicate payments and unnecessary licenses. SaaShop has eliminated the need for our customers to manage unnecessary software. Today, in 2024, more than 2,000 customers trust our services. The customer experience is our top priority, and we want to continue developing our services to meet our customers’ needs.
The values that guide our work are:
- Customer-Centric: Our customers are at the heart of everything we do. We strive to provide them with the best possible experience and exceed their expectations.
- A resilient attitude: We are determined to overcome challenges and achieve our goals. We approach every task with a positive attitude and a willingness to learn.
- High-Quality Work: We take pride in delivering high-quality work that meets or exceeds our clients’ expectations. We are committed to continuous improvement and strive for excellence in everything we do.
- Collaborative Communication: We believe in open communication and collaboration to achieve our goals. We work together as a team, sharing ideas and feedback to achieve the best possible results.

Our office is located in Niittykumpu, Espoo
Our office is located in Niittykumpu, so public transportation and amenities are nearby. It’s just a few minutes’ walk from the metro station to our office.
We are part of a larger group
Our company is entrepreneur-driven, and its founders have over 15 years of experience in various areas of business, from sales to product development. As an affiliate, our company is part of the Winterbackwoods Group, which invests in IT companies. Our sister companies include Louhi, Pilvi, and a number of other Finnish SaaS startups.
Kumppani SaaS-yhtiöille – yhteisenä tavoitteena tyytyväinen asiakas
We are a partner to SaaS companies. We do not have our own products; instead, we are a 100% reseller. Our mission is to make our customers’ day-to-day lives easier by offering the highest-quality SaaS products.
At SaaShop, we define a high-quality SaaS product as one that offers a comprehensive solution, broad applicability across a wide range of businesses, and fair pricing.
